swad·dle: to wrap (an infant) with swaddling clothes; envelop, swathe
As a nurse, Lynette knew of many reasons why swaddling is important, yet she discovered that often people did not know how to swaddle effectively, couldn’t remember how to swaddle, or simply did not have the right kind of blanket to bundle their babies.
“When I shopped for blankets for my friends and family, I wasn’t satisfied,” says Lynette. “The blankets were too small, not the right shape, not the right material, too fancy, too slippery or too thick.” So, the mother of two young children took her own knowledge of all things swaddle and created her own.
The Ultimate Receiving Blanket is a large (42″ x 42″) preshrunk cotton flannel blanket perfect for swaddling, as a privacy throw for nursing, for tummy time or for tucking around your baby in the stroller or car seat. With several hip designs including a unique decorative edge and a clever swaddle tip tag sewn into the blanket, it is definitely a Clever Parents favorite. Pick up a few, they’ll become your favorite everyday blanket for baby. Coordinating Burpies and super-soft Lovies available from the Swaddle Designs site, too.
By Kris on 10/31/07 in Gear, Parentrepreneur, Featured, Stylish Children, 2007 Business Spotlights, Online Boutique of the Week
tag this | permalink | trackback url
